Established in 1995, EXTREME’s mission is to inspire, entertain and activate through action sport, adventure and fun.


As creators of this uniquely positioned global lifestyle brand and founders of The Extreme Sports Channel, EXTREME has provided exclusive and authentic access to the world of action and adventure for over 20 years. Supporting over 125 ambassadors, activating over 80 events each year and with an average of 100 million video views and 30 million likes, shares and comments each month, our media network entertains our highly engaged fan base.


EXTREME operates and thrives across the following areas:


1) Design, development and management of placemaking sports, leisure and entertainment destinations


2) Media and Marketing Network, Inspiring and entertaining our fans, offering targeted reach and engagement for brands


3) Sports and lifestyle event creation and activation, athlete sponsorship and activation.

4) Brand licensing partnerships. 


5) Creative Studios. Marketing strategies, brand management, ideation, storytelling, content production and digital distribution.

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EXTREME - iconic global action sports lifestyle brand

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