- Australian Competition Leads Off Launch of EX TV Series March 18 -
LOS ANGELES, March 15, 2002 - Globe World Cup Skateboarding will lead off the launch of EX TV, an hour-long action sports series, March 18 at 4 p.m. (PST/EST) on Fox Sports Net. Globe World Cup Skateboarding showcases the world's best skaters in the opener of the 2002 World Cup circuit, and features an onslaught of skaters, including Chet Thomas, Eric Koston, Rune Glifberg, Ryan Sheckler, Renton Millar, Bucky Lasek, Rick McCrank and Bob Burnquist. Over 100 pros take over Melbourne, Australia's Rod Laver Arena for a piece of the $56,000 prize purse and one of three new Ford vehicles up for grabs.
"We're excited to be involved with EX TV on Fox Sports Net," said Kevin Flanagan, Vice President of Marketing for Globe. "And, it doesn't get much better than leading off the launch with the world's best skateboarding."
Globe team skater Chad Fernandez hosts the show with commentary from skate industry guru and former pro rider Dave Duncan. Included in the broadcast will be vert heats, highlights and finals; street heats, highlights and finals; the Gallaz Girls Skate Jam final featuring Amy Caron and Vanessa Torres dropping hammers on the 12-step rail; interviews with vert winner Bucky Lasek and street winner Rick McCrank and an awards ceremony to remember - replete with Bucky burning out in his new Ford F-Series truck to fill the arena with smoke and Amy Caron crashing her new Ford KA.
EX TV launches March 18 at 4 p.m. on Fox Sports Net's regional sports channels that reach more than 78 million US homes. The series will showcase the action sports lifestyle - featuring top athletes, events, bands and more - and will air each Monday and Wednesday at 4 p.m. as part of FSN's "Rush Hour," the network's weekday action sports programming block.
ABOUT EXTREME GROUP Extreme was formed in 1995, with a passion for the action sports space and the aim of supplying the world's broadcasters with quality television programming. Today we are a fast growing global media group, with a collection of companies focused on the Ex Brand and the action sports space.
1) Extreme Sports Channel, a rapidly expanding global 24 hour television channel broadcasting in over 50 countries dedicated to action sports.(www.extreme.com)
2) Extreme.com the web site for the TV channel.
3) Extreme International, an global television distribution company, (www.extremeinternational.com)
Globe's business concepts originated in the early 90's from the desire to develop an authentic skate footwear alternative for the action sports market. In 1995, Globe's rapid expansion prompted the opening of its Globe International headquarters in Torrance, CA to serve the booming U.S. market.
Designed and developed by active skaters and surfers, Globe aims to offer quality products that integrate style, performance, durability and comfort. Globe is also responsible for the launch of Globe Skateboarding, an apparel and accessories line designed for the active skateboarder, Gallaz, the first action sports footwear brand specifically for females and Trans Element, a casual footwear line for the style conscious crowd. Globe, Globe Skateboarding, Gallaz and Trans Element are now distributed throughout the world and additional information can be found at www.globeshoes.com and www.gallaz.com.
For further information, images and interview opportunities contact:
Telephone: + 44 (0) 207 244 1000